Kiddlyland is one of the landmark stores on Omotesando and a Tokyo institution. If you’re travelling with kids, know kids back home or a big kid yourself, this multi-level toy store is a must-visit.
Its five floors are stacked full of Japanese and international branded toys, merchandise and collectibles. There’s everything from Hello Kitty, Pikachu, Studio Ghibli and Rilakuma and other uniquely Japanese characters to Disney, Marvel and Star Wars on offer here.
It’s a place you can get lost in for hours, wondering at the multiple variants of goods available from each of the iconic brands. Beware though if there’s kids with you – there’s a high risk of parting with a lot of cash.
Address: 6-1-9 Jingumae, Shibuya-ku, Tokyo
Getting there: 3-minute walk from Meiji-Jingumae Station Exit 4 (Tokyo Metro Chiyoda and Fukutoshin lines)
Nearby: Eggs’n Things, Espace Louis Vuitton Tokyo, Meiji Shrine, Number Sugar Factory Shop, Omotesando Hills, Takeshita Street, Watari Museum of Contemporary Art, Yoyogi Park
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